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The worst strategy advice I know of...
I originally posted this on LinkedIn and it has received so much attention, I figured you might find it useful as well. Including the drawing and…
Mar 24
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Dave Wakeman
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The worst strategy advice I know of...
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How I approach a strategy discussion...
Hi! Earlier this week, I wrote about the numbers I look for when I am working on a ticketing project. You have also told me that you would like hear…
Mar 10
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Dave Wakeman
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How I approach a strategy discussion...
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February 2024
Now What?
Hey! I have a friend, Jon Peck, and I’ve known Jon for about 20 years. Thanks for reading Dave Wakeman's Business of Value! Subscribe for free to…
Feb 25
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Dave Wakeman
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Now What?
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Brand Codes and Ideas...
I decided to write about brand codes yesterday…so I wanted to share that with you. And, I’ve been putting together a list of all the things that keep…
Feb 18
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Dave Wakeman
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Brand Codes and Ideas...
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Just Because You Can...
Hi! I thought the below note on strategy and the challenges in the media would be helpful this morning…Thanks for reading Dave Wakeman's Business of…
Feb 4
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Dave Wakeman
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Just Because You Can...
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January 2024
Research is bring the customer inside your business...
Hi! This common question I come back to with folks is: “How well do you really know your customers and target market?” Thanks for reading Dave Wakeman's…
Jan 28
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Dave Wakeman
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Research is bring the customer inside your business...
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The First Step: Diagnosis
Hey! Maybe a year or so ago, I put together a piece collecting my ideas from working with some of the biggest sports brands in the world and what I…
Jan 14
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Dave Wakeman
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The First Step: Diagnosis
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Growth/Change/Profits: A Process
Hey! If we are studying growth, profitability, and change this year, we could begin by looking at this The Wall Street Journal piece about the…
Jan 7
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Dave Wakeman
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Growth/Change/Profits: A Process
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December 2023
Happy New Year!!
Hey! Thanks for reading Dave Wakeman's Business of Value! Subscribe for free to receive new posts and support my work. Happy New Year! I’ll keep this…
Dec 31, 2023
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Dave Wakeman
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Happy New Year!!
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Happy Holidays from Me to You!
Hi! Happy Holidays! No matter what you celebrate, I want to take this morning to wish you well. Earlier in the week, I published a list I’d been keeping…
Dec 24, 2023
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Dave Wakeman
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Happy Holidays from Me to You!
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Ready for 2024?!
Lessons from 'First Wednesdays with Dave'
Dec 17, 2023
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Dave Wakeman
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Ready for 2024?!
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70+% of American Marketers Have No Training!?
What does that mean for you?
Dec 10, 2023
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Dave Wakeman
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70+% of American Marketers Have No Training!?
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